S1. Local engagement on the Responsibility Deal agenda


"Guided by the Public Health Responsibility Deal Toolkit, we will encourage and support small and medium sized organisations in our area to help their employees and/or their customers to improve their health and wellbeing. "

The following provides background and supporting information to help organisations understand what this pledge sets out to achieve and how, by becoming a Responsibility Deal partner, you can help deliver this pledge.

What this pledge sets out to achieve and why it is important

This pledge is for local authorities or other organisations with local networks who wish to engage with small and medium sized enterprises (SMEs) in their local area on the public health agenda.

SMEs employ fourteen million people (59% of private sector employment) and the out-of-home food market is dominated by small businesses.

Benefits to public health

By taking some of the actions set out in the toolkit, local businesses will make it easier for customers and staff to make healthier choices: to eat a healthier diet and maintain a healthy weight; to drink within guidelines, to be physically active and not smoke.

The pledge encapsulates the Government's priorities of supporting sustainable and responsible economic growth. It sees the health and growth objectives as intertwined and mutually reinforcing.

How you can deliver this pledge

Local authorities or other organisations with local networks can use this toolkit to update and broaden existing local schemes or to develop new schemes which engage local business to take action to improve their customers' or employees' health. The toolkit offers flexibility, allowing local authorities to bring these ideas together with existing programmes and to use existing local branding. This pledge allows local authorities or other organisations with local networks do this under the umbrella of the Responsibility Deal. Further detail is set out on page 14 of the toolkit

This is a new area of activity which adds to the existing Responsibility Deal pledges that local authorities and others can already make on employee health and wellbeing and promotion of physical activity.

Your pledge delivery plan

Shortly after signing up, partners will be asked to provide pledge delivery plans, laying out how they intend to meet each of the pledges they have signed up to. They will have up to 2,000 characters to describe their plans for each pledge they are signed up to. All delivery plans will be published on this website.

Reporting progress on your pledge

Partners will be asked to report on their progress by the end of April each year. For this pledge, partners will be asked:

  • To describe the progress you have made on engaging small and medium sized organisations in your area to improve employee and/or customer health and wellbeing.
  • How many local organisations have committed to improving employee health and well-being?
  • How many local organisations have committed to supporting their customers to eat a healthier diet?
  • How many organisations have committed to supporting their customers to drink within guidelines?
  • In total, how many organisations have committed to taking actions to help their employees and/or their customers to improve their health and wellbeing? (where organisations have made multiple commitments this will not be the sum of the three numbers above).

Further information on the reporting arrangements for each pledge is available. All annual updates will be published on this website.

Annual updates 2013/14 for this pledge are available here.

Partners can complete their delivery plans and annual updates online. Please login here.

Partners currently committed to this pledge (8):

Comments are closed.