Marks & Spencer
P2. Physical Activity Guidelines
1 January, 2013
Submitted: 20 January, 2012
We regularly talk to our customers about all aspects of a healthy lifestyle in our magazine, in store leaflets and our health website (www.marksandspencer.com/health). We have a detailed information on our website on activity which includes the cmo recommendations and practical tips to encourage our customers to get more active in their daily lives. In January 2012, we have launched an online activity campaign encourages our customers to make a pledge to get more active for the new year. This is promoted in store within our healthy eating menu planner, through an online marketing campaign through links to partner organisations and social media (facebook and twitter). We hope to help customers live healtheir lifestyles by considering becoming more active as well as eating a healthier diet.