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P2. Physical Activity Guidelines
1 January, 2013
Submitted: 29 April, 2013
Through your physical activity pledges you will be working with employees, customers/consumers and/or local communities. For each group (as applicable) please describe the specific activities or projects you have undertaken over the past year.
For example, employee incentive schemes to promote physical activity, awareness raising activities or improvements to facilites to promote active travel.
Hope North East has given its support to the government's public health Responsibility Deal, in recognition of the importance of our ambition to create a healthier and more active Middlesbrough and Recovery Community. This forms part of our oranisational commitment to encourage recovering addicts to engage with the whole physical activity sector, indoor, outdoor and active travel in delivering on this aspiration. Throughout 2012 will have included and referred the Chief Medical Officer's revised physical activity guidelines to our staff, volunteers and service users. This has formed part of our Better Health at Work 2012 campaign, which culminated in HNE being awarded Gold as part of the initiaitive How healthy is your business?
HNE believes that third-sector organisations, business and the government must work together to help ensure greater reach and impact of the guidelines, focusing upon promoting the health benefits of regular physical activity and the health risks of sedentary behaviour.
We have worked with our service users and their families and communities to improve and increase active physical wellbeing.
For example, supporting/sponsoring local physical activity programmes, promoting physical activity to customers through website campaigns or in-store materials.
For example, support for community-based physical activity programmes (such as funding, sponsorship or other promotion activity), working with local partners to engage communities is physical activity opportunities.
The revised Chief Medicial Officers (CMO) guidelines provide physical activity recommendations for four distinct age groups. From the following list, please indicate the age groups you have focused on in disseminating the guidelines (if unknown, please explain why):
Early years (under 5s), Children & young people (5-18), Adults (19-64), Older adults (65+)
Please estimate the number of people reached through your activities on this pledge and explain how you arrived at this estimate:
We would be interested to know if your pledge activity over the last year has delivered a measurable increase in participation in physical activity. If so, please describe and provide an estimate of the level of increase and how you measured this. There is a 2000-character limit when completing this section.
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