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A5. Support for Drinkaware
1 January, 2013
Submitted: 30 April, 2015
Please describe how you have funded Drinkaware over the last year (2000 characters limit):
BBPA members provide ongoing financial support for Drinkaware as part of the £5 million annual funding that the organisation receives from the drinks industry. This allows them to be the primary source of evidence based information about alcohol and to educate consumers about the risks of alcohol misuse and the importance of responsible drinking. We encourage all of our members to fund Drinkaware. As an organisation we promote the work that Drinkaware do and the resources that they have available and support their work where we can.
In the last year we have provided input to the ‘Drunken Nights Out’ project which has informed the Nottingham based pilot of the ‘You wouldn’t Sober. You Shouldn’t Drunk’ campaign which seeks to reduce unacceptable drunken behaviour, in this instance drunken sexual harassment.
We have also worked with Drinkaware, National Pubwatch and the Home Office on our new poster campaign raising awareness of the offences of serving someone who is drunk, or buying alcohol for a drunk individual.
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