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A3. Awareness of Alcohol Units, Calories & other information in the Off-trade
11 March, 2011
Submitted: 30 April, 2015
Please describe how you have promoted awareness of alcohol units, calorie content, NHS drinking guidelines and the associated health harms in the off-trade, over the last year (2000 characters limit):
The Midcounties Co-operative (working with Co-operative Retail Trading Group) is committed to providing its customers, members and staff with the information they need to make informed choices about their consumption of alcohol. We do this using a variety of channels and mechanisms. Through Co-operative Retail Trading Group (CRTG) we provide simple and consistent information on the labels of all own brand beer, wine, cider and spirits products about the calorie content of drinks in addition to the information on units and NHS drinking guidelines. Calorie content has been included on our own brand wine since 2002. Further detail about our progress in achieving this pledge through CRTG is provided in The Co-operative Group’s 'Sustainability Report'. A full copy of this report can be found on the following website at http://www.co-operative.coop/corporate/sustainability/ .
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