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A5. Support for Drinkaware
1 January, 2013
Submitted: 29 April, 2015
Please describe how you have funded Drinkaware over the last year (2000 characters limit):
We have increased our financial contribution to Drinkaware. Our chief executive attends various groups (through his role as BBPA chairman) in support of Drinkaware and is a vocal proponent of its work. Moreover, he has often spoken publicly of the need to tackle alcohol misuse and the need to promote quality over quantity to drinkers. Efforts to this effect appear to be making headway, according to national figures on alcohol consumption. We continue to display the Drinkaware logo on tangible marketing materials. All our websites carry the logo within their footer, which is also a hyperlink to the Drinkaware website.
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