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P2. Physical Activity Guidelines
6 November, 2013
Submitted: 27 April, 2015
Through your physical activity pledges you will be working with employees, customers/consumers and/or local communities. For each group (as applicable) please describe the specific activities or projects you have undertaken over the past year.
For example, employee incentive schemes to promote physical activity, awareness raising activities or improvements to facilites to promote active travel.
We continue to encourage our staff to be more physically active and we have been working hard to secure discounted gym memberships where local facilities are available. We now have corporate gym membership rates for most of our sites. Facilities such as bicycle racks & showers are available to allow employees to cycle to work. We have made information on the Chief Medical Officer's physical activity guidelines available to our employees through email, staff newsletters, posters and our electronic noticeboards.
For example, supporting/sponsoring local physical activity programmes, promoting physical activity to customers through website campaigns or in-store materials.
KP Snacks has launched a new corporate website since signing the pledge and included a link to the Chief Medical Officer's revised physical activity guidelines in the Consumer section.
For example, support for community-based physical activity programmes (such as funding, sponsorship or other promotion activity), working with local partners to engage communities is physical activity opportunities.
The revised Chief Medicial Officers (CMO) guidelines provide physical activity recommendations for four distinct age groups. From the following list, please indicate the age groups you have focused on in disseminating the guidelines (if unknown, please explain why):
Early years (under 5s), Children & young people (5-18), Adults (19-64), Older adults (65+)
Our employees would fall into the 'adult' category as would the vast majority of those viewing our website.
Please estimate the number of people reached through your activities on this pledge and explain how you arrived at this estimate:
Circa 2,000 employees have seen the communications and an unknown number of people on our website.
We would be interested to know if your pledge activity over the last year has delivered a measurable increase in participation in physical activity. If so, please describe and provide an estimate of the level of increase and how you measured this. There is a 2000-character limit when completing this section.
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