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A6. Advertising & Marketing Alcohol
1 January, 2013
Submitted: 6 October, 2014
Please describe what are you have done over the last year to ensure that your products are marketed responsibly.
We continue to follow the guidelines to ensure that all products supplied by our company are marketed responsibly. To that end we are pleased to report that we have consistently applied all best practice guidelines set out by the Portman Group, CAP and BCAP and continue to improve and develop these best practice guidelines for all Alcohol related Marketing we do as a company in the UK and internationally.
As members of the WSTA we continue to maintain close links with industry bodies and review our policies and ratification on a regular basis.
We are pleased to report that we have not received any complaints or challenges about our Marketing activities prior to March 2014.
Do you use the Drinkaware logo?
Are you signed up to the Portman Group Code?
Please describe the process you have in place to ensure your company does not advertise alchol on poster sites within 100m of schools.
All Broadland Wineries Marketing activity is strictly controlled and monitored by the Marketing Team. Currently all advertising is produced and distributed using in house resources and therefore location and positioning is strictly instructed and checked.
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