← Return to partner profile
P2. Physical Activity Guidelines
1 January, 2013
Submitted: 15 May, 2014
Through your physical activity pledges you will be working with employees, customers/consumers and/or local communities. For each group (as applicable) please describe the specific activities or projects you have undertaken over the past year.
For example, employee incentive schemes to promote physical activity, awareness raising activities or improvements to facilites to promote active travel.
For example, supporting/sponsoring local physical activity programmes, promoting physical activity to customers through website campaigns or in-store materials.
As a business, we provide a six week physical activity health challenge to large and small companies who use it for staff engagement and workplace health, please see www.activity4charity.co.uk.
The key to the programme is inclusivity, fun and flexibility. Employees in teams of 5 compete to earn health tokens that they do by reaching preset levels of daily steps as monitored by a digital activity sensor. The participants have the option to link their daily activity to raising money for charity which broadens the motivational tools needed to help participants adopt and sustain behavioural change.
On average 87% of participants complete the six week challenge, 93% report improvements in health and wellbeing whilst 95% state their intention to maintain a higher level of physical activity.
For example, support for community-based physical activity programmes (such as funding, sponsorship or other promotion activity), working with local partners to engage communities is physical activity opportunities.
The revised Chief Medicial Officers (CMO) guidelines provide physical activity recommendations for four distinct age groups. From the following list, please indicate the age groups you have focused on in disseminating the guidelines (if unknown, please explain why):
Early years (under 5s), Children & young people (5-18), Adults (19-64), Older adults (65+)
Adults 19-64 years
Please estimate the number of people reached through your activities on this pledge and explain how you arrived at this estimate:
We would be interested to know if your pledge activity over the last year has delivered a measurable increase in participation in physical activity. If so, please describe and provide an estimate of the level of increase and how you measured this. There is a 2000-character limit when completing this section.
Comments are closed.
Sign up to become a partner or log in to manage your Partner profile
Find out how you can use the Change4Life brand